Partner | Marketing & Strategy
Belisa is a marketing expert with over 15 years of experience, including a Director role at SAP Concur Technologies, the leading US SaaS provider of integrated travel, expense and invoice management solutions. She is also a veteran of OI S.A, Brazil’s pioneering telecommunication giant.
She designs and implements go-to-market strategies, market research and integrated marketing campaigns, with focus on acquisition, engagement, and retention. She uses data to develop strategies and optimize marketing programs performance.
Belisa holds an MBA in management and marketing operations from The Wharton School of Business, University of Pennsylvania, a Master in marketing from Fundação Getúlio Vargas in Rio de Janeiro, Brazil and a Bachelor of Business Administration from University Candido Mendes.